The Netflix of Women’s Nuisance Products

Shop, Click, auto-ship
monthly must-haves delivered to your door

SHOP, CLICK, AUTO-SHIP: Hoseanna automates the delivery of stuff women have to (but hate to) buy. Like the Netflix of nuisance products.

Hoseanna brings convenience, discretion, and even some fun, to the somewhat mundane chore of shopping for ‘everyday stuff’ like tampons, nylons, razors and even condoms. With the rise of sites gamifying the sale of luxury items, Hoseanna addresses an unmet niche in the market by focusing on women’s ‘must haves’ not just the ‘nice to haves’.

Hoseanna provides one-stop shopping for personal essentials, delivering monthly “must haves” with the ease busy women want, and on the schedule that fits their needs. With a few clicks, Hoseanna customers can shop from a curated collection of trusted brands in pantyhose, intimacy, feminine care and health & beauty; pick the auto-ship schedule that fits their needs; and strike one bold line through their endless to-do list.

To help cut through the overwhelming assortment of products that bombard women daily, Hoseanna offers users a thoughtfully curated collection of top selling brands, recommended by trusted lifestyle magazine such as Allure and Real Simple. Once the woman has selected her go-to items, she simply sets her auto-ship schedule (currently every 2 or 3 months), and Hoseanna does the rest, shipping a branded box (that includes a monthly surprise treat) straight to her door.

Hoseanna is the brainchild of two time-starved, former corporate execs (and friends) who understand all too well the demands placed on busy women, and wanted to create a service that eased the pain of buying the basics.

We both hope that Hoseanna’s customers will find buying those nuisance items just a bit more fun and a little bit easier because of our auto-ship service.”

About the Founders
Hoseanna founders Katrina and Tracey have embraced bicoastal start-up building thanks to java-fuelled Skype sessions, relentless determination and the siren call of boundless legwear. These two have been best friends since high school and amazing business partners since August 2010.
Katrina Carroll-Foster, a Washington, D.C. native, has made Vancouver, Canada her home for the last ten years. Katrina started her career with Intrawest Resort Corp. as Manager of Regional & Corporate Sales. After working as Director of Sales for tech startup,HCareers.com, Katrina spent five years with Opus Hotels as Vice President Marketing and Sales, one of Canada’s leading contemporary luxury boutique hotel groups. In addition, Katrina served as VP of Marketing and Communication with the Rick Hansen Foundation where she led the rebranding initiative for the Canadian icon in the run-up to the Vancouver Winter Olympics. Katrina is a leader in the community having served on the Board of Dress for Success, and is a member of the Forum for Women Entrepreneurs (FWE).

A New York resident for the last ten years, Tracey Solomon has made a career of solving complex business problems and building brands for top tier companies in diverse industries. Tracey’s career started at Accenture (then, Andersen Consulting) where she learned the fundamentals of business consulting from Fortune 100 companies such as GE Capital, Lucent Technologies and Siemens AG, which resulted in her and a small group of consultants being named on a patent for their work in learning design technology. After Accenture, Tracey turned her focus to the healthcare industry and the world of branding.

She went on to hold Senior Director and Managing Director posts at InterbrandHealth (an Omnicom company) where she led brand strategy engagements for several of the world’s leading pharmaceutical companies including Pfizer, Wyeth, Eli Lilly and Johnson&Johnson.

Visit:  http://www.hoseanna.com